1. Introduction
Crest Authority Inc. ("Crest Authority," "we," "us," or "our") operates crestauthority.com and its subdomains. This Privacy Policy explains what information we collect, how we use it, and what rights you have regarding your data.
By using our website or services, you agree to the practices described in this policy. If you have questions, contact us at support@crestauthority.com.
2. Information We Collect
We collect information you provide directly when you:
- Complete our contact or intake forms (name, email address, phone number, business name, business type)
- Purchase an assessment (billing information processed by our payment provider)
- Participate in an intake call (business details, workflow descriptions, operational information you share)
- Email or message us directly
We also collect limited technical data automatically, including IP address, browser type, pages visited, and referring URLs, through standard web analytics.
3. How We Use Your Information
We use the information we collect to:
- Deliver and personalize your AI efficiency assessment
- Communicate with you about your assessment, questions, or follow-up work
- Process payments and maintain records
- Improve our services based on usage patterns
- Comply with legal obligations
We do not sell your personal information. We do not use your business information for any purpose other than delivering your assessment and related services.
4. Third-Party Services
We use the following third-party services to operate our business. Each has its own privacy policy governing how they handle data:
- GoHighLevel - CRM and communications platform used to manage client records and send appointment-related messages
- Anthropic (Claude) - AI processing used to generate assessment reports. Business information you share in your intake call is processed through Anthropic's API
- Cloudflare - Web hosting and security
- Payment processor - Secure payment processing; we do not store full card numbers
5. Data Retention
We retain your personal information for as long as necessary to provide our services and comply with legal requirements. Assessment reports and intake data are retained for a minimum of two years for service quality and follow-up purposes. You may request deletion at any time by contacting us.
6. Your Rights
Depending on your location, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your information
- Opt out of marketing communications at any time
California residents have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what categories of personal information we collect and the right to opt out of sale (we do not sell personal information).
To exercise any of these rights, email support@crestauthority.com.
7. Security
We use industry-standard practices to protect your information, including encrypted connections (HTTPS) and access controls on our systems. No method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
8. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the "last updated" date at the top of this page. We encourage you to review this policy periodically.
9. Contact
Questions about this Privacy Policy or your data? Contact us:
Crest Authority Inc.
support@crestauthority.com